Brand & Content Writer
Newsletters | Emails | Articles | Website Copy
Finding the words that feel right
For you, your brand, and your audience
what I do
Content that connects
I support brands, businesses and marketing teams with thoughtful content that helps you connect with the people you want to reach — taking newsletters, emails and content off your plate so you have time to focus on other things.
Why it works
Why Emails Matter
Emails and newsletters can be one of the most valuable parts of your marketing, but they’re often overlooked. They give you a direct way to communicate with your audience and help you stay visible, build relationships, and nurture trust in a way that feels personal and consistent.
Done well, they get people booking, buying, and coming back more often, without relying on social algorithms or paying for every impression.
How it Helps
Time that counts
For a growing business, email can be one of the smartest and most rewarding places to invest. It is low cost, can bring strong returns, and helps build long-term relationships with the people who already know and like your brand.
But creating newsletters takes time. Planning, writing, editing, formatting, testing and scheduling can take hours out of your week. By handing that over, you get those hours back while making the most of what email can do for you.
A personal approach
How I work
My focus is on clear communication. I create brand stories, messaging and content that clicks — human to human. I avoid jargon and keep it simple, engaging, and authentic. I take the time to understand who you are, what you do, and the people you want to reach in a way that no agency can — stepping in as and when you need it most.
Health & Fitness
Content that educates, inspires, and builds trust.
Beauty & Retail
Words that connect products, people, and brand experience.
Property & Design
Intentional copy that brings spaces, detail, and vision to life.
Travel & Hospitality
Stories and messaging that capture experience, feeling, and a sense of place.
About Me
My name is Katie — a former startup founder, brand and marketing director, published author, and creative copywriter.
My career began in the creative arts almost two decades ago. Over the years I have built brands and businesses, led marketing teams, and consulted with entrepreneurs.
Most recently, I worked as a Senior Creative Copywriter at an international creative agency, developing everything from brand frameworks, messaging, and tone of voice guidelines to website copy, campaigns, and content strategies across an incredible mix of industries.
I’m a storyteller at heart, helping brands and founders express their vision, values, and voice — crafting narratives with feeling, meaning, and purpose.
I love writing editorial for the joy of it, and travel, hospitality, and hotels light me up. You can find some of that content — heavily featuring my shih tzu, Biscuit — at holidaywithkatie.com.
